41 trades · 49,994 listings

Every trade,
counted separately.

A veterinary clinic with 200 reviews is average. An accountant with 200 is exceptional. Comparing them on one scale measures nothing, so we surveyed each field on its own — 49,994 listings in total, every website opened by hand.

TradeBusinessesNo websiteNo mobile versionMedian reviewsCity pages
Dental practices2,453392318013
Gyms and studios1,49563513510
Real estate agents1,49055134416
Medical practices1,47216625979
Car dealerships1,4078641009
Law firms1,38374263715
Accounting practices1,106122221615
Financial advisors1,0656610211
Furniture stores1,0236481255
Insurance brokers1,013846235
Physiotherapy clinics9212551157
Therapy practices88217164
Medical clinics835817313
Travel agencies7839125292
Photographers7796311406
HVAC contractors77769164611
Catering companies75311613780
Renovation contractors7036531910
Plumbing companies6786234110
Electrical contractors6448917187
Driving schools6428641344
Veterinary clinics6371672217
Moving companies6206011672
Logistics companies60716322172
Chiropractic clinics5903910602
Roofing companies543543280
Landscaping companies539335260
Notary practices535791352
Cabinet makers5235910179
Storage facilities4862521730
Carpentry companies4798411121
Garden centres4466010790
Metal fabrication shops436962552
Glass companies432609271
Tax preparers423543250
Tile installers411656220
Painting companies389446210
Window and door companies386199320
Flooring installers379638150
Kitchen renovation companies338290170
Door companies319247160

Sorted by how many we found. The median review column is the one worth staring at: it runs from 2 to 221 across these 41 fields, which is why a single "good number of reviews" does not exist.

Questions

What people ask us.

Why keep separate pages per trade?

Because the honest answer to "how many reviews do I need" changes completely between fields, and so does what belongs on the website. A tradesperson needs photographs of finished work; a law firm needs to explain a process without frightening anyone. One template for both serves neither.

My trade is not listed. Can you still help?

Yes. The 41 fields above are the ones where our survey found enough businesses to publish real numbers. We work with local businesses of any kind — the list is a limit on what we can prove, not on what we build.

Two minutes

Where does your
own site land?

Everything above came from opening real websites. Yours takes ten seconds: we load it the way a customer would and say what we find, including when the honest answer is that nothing needs doing.

Check my website free Read the full GTA report

Want the same for
your business?

Tell us what you do and where you work. We will look at what you have now and say plainly whether it is worth rebuilding — including when it is not.

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