Toronto & the GTA

Websites for
insurance brokers.

There are 1,013 insurance brokerages listed on Google Maps across the GTA. We opened the 765 websites among them: 6 do not work on a phone, 36 do not load at all. This page is what we found, and what we do about it.

Websites from $590 · paid after delivery

We build and look after websites for insurance brokers across the GTA. The price follows the size of the business: $590 for a solo operator, $1,190 for a team of three to ten, $2,400 for a larger or multi-location business, $3,900 for a legal, medical or financial practice.

No deposit and no contract: you pay once the site is built and you have seen it, and the monthly part ($129–$990 for hosting, edits, your Google listing and search work) can be cancelled any month.

Get a quote See all prices

Insurance brokers we checked across the GTA1,013
With a working website765
No website at all84
Website that does not load or is parked36
Working but visibly dated194
No mobile version6 (1% of those with a site)
Still served without HTTPS10
Copyright line 1995 or earlier127
Median Google reviews among insurance brokers23
Median Google rating4.9

Review counts are not comparable between trades — 23 is the middle for insurance brokers, which is a very different number from what a dentist or a barber would see. The upper quarter of this field is past 98 reviews and the busiest insurance broker we found holds 10,941.

City by city

Insurance brokers in 5
GTA markets.

The field looks different depending on where you work. Each city below has its own survey — how many insurance brokers are there, how many have no mobile site, and what it takes in reviews to be visible.

Insurance brokers inBusinessesNo siteNo mobileMedian reviews
Mississauga737178
Oakville553039
Richmond Hill542228
Brampton5318043
Markham524049

What they are built on

13 platforms
across the field.

Detected from the 765 insurance brokerages websites we opened. 14 are on a free or entry-level builder, 2 on software discontinued years ago, and 127 still date themselves 1995 or earlier in the footer.

WordPress262 (34%)
Drupal35 (5%)
Wix22 (3%)
Squarespace18 (2%)
GoDaddy Builder10 (1%)
Hand-built or unidentified418 (55%)

What actually breaks

Page titles that never say “the GTA”:
315 of them.

Counted separately across all 765 sites in this field, so a site with four faults appears in four rows.

Page titles that never say “the GTA”315 of 765
Insurance brokers in the GTA with no enquiry form244 of 765
Insurance brokers measuring nothing at all212 of 765
Insurance brokers with no structured data198 of 765
Insurance brokers dating themselves in the footer182 of 765
Insurance brokers letting Google write their description117 of 765

Built for this trade

What insurance brokers
actually need.

Pages that rank

A page per service, not one long list

One page cannot rank for everything a insurance broker does. Each service gets its own page, written for the words people actually type — which for this field is rarely the words the trade uses internally.

Proof

Your work, shown properly

Reviews, photographs and the details that make someone pick you over the listing above yours. 1% of insurance brokers with a website still have no mobile version — that alone is an opening.

Enquiries

A way to reach you that is not a phone call

Forms, booking, click-to-call. 244 sites in this field have no enquiry form at all.

Questions

Asked often.

Do you only work with insurance brokers?

No. We work with local businesses across the GTA and keep a separate page per trade because what a insurance broker needs from a website is genuinely different from what a retailer needs. We surveyed 1,013 insurance brokerages to write this one.

How many insurance brokers in the GTA have no website?

84 of the 1,013 we checked have none attached to their Google listing, and 36 more link to a site that does not load. Of the 765 working sites, 6 have no mobile version.

How many Google reviews does a insurance broker need?

The median across the GTA in this field is 23; the upper quarter is past 98 and the busiest single insurance broker we found holds 10,941. Those numbers mean nothing outside this trade — a count that is exceptional for a insurance broker is unremarkable for a restaurant.

What does it cost?

Between $590 and $3,900 for the site depending on size, paid after it is built and you have seen it. Then $129 to $990 a month for hosting, edits, your Google listing and ongoing SEO. Cancel any month.

Now check your own

You have read the numbers.
Where does your site stand?

Type your address and we will open your site the way a visitor would, then tell you plainly what is wrong with it — including when the answer is nothing. Ten seconds, no email, nothing stored.

Check my website free Read the full GTA report

Want the same for
your business?

Tell us what you do and where you work. We will look at what you have now and say plainly whether it is worth rebuilding — including when it is not.

Start a project See our work